In this podcast episode, Sydney Friedman, a realtor with Home and Farms Realty, shares her unique journey from being a pediatric speech pathologist to specializing in equestrian properties in Knoxville, Tennessee.
She discusses her passion for serving clients, the importance of understanding the equestrian market, and the strategies that have contributed to her success in real estate.
Sydney emphasizes the significance of networking, building relationships, and investing in marketing to grow her business.
She also recommends several resources that have helped her in her career.
Takeaways
- Sydney transitioned from a pediatric speech pathologist to real estate.
- Her niche focuses on equestrian properties in Knoxville.
- Understanding the unique needs of equestrian clients is crucial.
- Networking and building relationships are key to success.
- Investing in marketing and social media is essential.
- Sydney emphasizes treating all clients equally, regardless of budget.
- Mindset plays a significant role in her success.
- She recommends books that focus on mindset and relationship building.
- Creativity in marketing is important in a changing market.
- Authenticity in social media helps build trust with clients.
Sydney Friedman
Website | Instagram
Recommended reading:
Winning
by Tim Grover
Relentless
by Tim Grover
The Millionaire Real Estate Agent
by Gary Keller
Ninja Selling
by Larry Kendall
The Realtor’s Cookbook
by Jeff VanNote
Epic Agents: The Best in Real Estate Podcast
Produced by:
Epic Journey Media
Hosted by:
Jeff Hamm
Allen Tate Realtors®
Charlotte/Lake Norman – North Carolina
LKNreal.com
About the host:
Jeff Hamm is an award winning podcast producer, marketing professional, and Realtor.
He’s a licensed real estate broker in North Carolina, serving the Charlotte market.
Jeff’s also the founder of Epic Journey Media, a marketing agency that specializes in SEO management and lead generation for real estate agents.
When he’s not producing digital content, showing homes, or generating leads for his marketing clients, you can probably find him walking his dogs, Sam & Maisy.